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Frequently asked questions

Direct answers to the questions people actually ask about Quantellix.AI, DXI and AI-driven ecommerce conversion — in plain language, with links to the full guide on each topic.

What is Quantellix.AI?
Quantellix.AI is an AI purchase-intent prediction and ecommerce conversion optimization platform. Its core product, DXI (Digital Experience Index), scores every website visitor's likelihood to buy on a 0-100 scale, so ecommerce, travel and payments teams can lift conversion 20-80%.
What is DXI (Digital Experience Index)?
DXI is an explainable, 0-100 AI score built from four sub-scores — Visual, Behavior, Transactional and KPI — that predicts how likely a specific visitor is to buy. See the full DXI definition and breakdown.
What is LNM-AI?
LNM-AI (Large Numerical Model) is Quantellix.AI's model that reads every click, scroll, search and session on a website and turns that behavior into structured data for scoring.
What is SXI++?
SXI++ is the engine inside LNM-AI that compresses every behavioral signal into one explainable engagement index — the number that becomes a visitor's DXI score.
How can I increase my ecommerce conversion rate?
Score visitors individually with a purchase-intent model, identify which stage (visual, behavioral, transactional) is losing the most value, and fix that stage first. See the full ecommerce CRO guide.
How can AI improve ecommerce sales?
AI improves ecommerce sales by predicting which visitors are close to buying in real time and prioritizing personalization or retargeting toward them. See AI conversion optimization.
How does AI personalization work?
AI personalization scores a visitor's purchase intent from their behavior, then adapts messaging, offers or retargeting priority for that specific visitor rather than treating all visitors identically.
How can I reduce cart abandonment?
Separate high-intent visitors who hit friction from low-intent browsers using a visitor-level score, then fix the specific friction (pricing clarity, checkout flow, fees) rather than only adding a discount. See cart abandonment analytics.
How can I increase average order value?
Average order value improves when pricing, bundling and promotions are matched to a visitor's purchase-intent segment instead of applying the same offer to everyone.
What is an AI purchase-intent prediction system?
A purchase-intent prediction system analyzes visitor behavior — clicks, scrolls, searches, transactions — and outputs a single score describing how likely that visitor is to buy. See purchase-intent prediction.
What is customer behavior analytics?
Customer behavior analytics studies how visitors move, scroll and search on a website to understand and predict buying behavior. See customer behavior analytics.
How accurate is Quantellix.AI's DXI score?
In Quantellix.AI's benchmark testing across real ecommerce case studies, DXI-based scoring reached 98-99.8% accuracy on visitor-conversion and pricing-efficiency metrics, ahead of general-purpose LLM and AutoML baselines tested on the same data.
Who is Quantellix.AI built for?
Quantellix.AI is built for ecommerce, travel and payments companies that want to understand and act on why visitors do or don't buy, rather than only measuring traffic and sales after the fact.